August 19, 2013

Welcome to the Countryside

Although I was born and raised in Lisbon, I have great pride in saying that I'm a girl from the North of Portugal, which might be a lie but who cares some of my family is and to me this is one of the most beautiful places in the world. The sun is shining, beaches are crowed with beautiful people and parties from town to town every single night! The start of another great summer, hope yours is going just as well!
Slip Dress: H&M | Top and Hat: Oysho | Belt: Asos | Shoes: Target | Earrings: Typical Portuguese


August 14, 2013


Long gone is the time when fashion was just about appearances and superficial matters. Nowadays, fashion companies need to take into consideration global concerns like global warming, the financial crisis, pollution, health and ways to give back to the community and more importantly to those who don’t have it has easy and live in more precarious conditions. Let’s take a closer look on a couple of companies that built their business model around noble causes:

Blake Mycoskie founded the idea of One for One, by buying a pair of shoes another pair is donated to a child in need. An idea that came unexpectedly, while travelling in Argentina back in 2006, Mycoskie was faced with the reality of kids growing up bare feet. He came up with an easy and simple solution, yet one that no one had attempted: create a non-profit business that would give these kids a better lifestyle.

Currently, they’ve donated over ten million pairs!

non-governmental, non-profit organization founded in 2002 by Wayuu modeal and actress Patricia Velasquez. The company’s main focus is to improve the lives of Latin-American indigenous communities by maintaining their traditions, cultures and beliefs. The proceeds from the sales of the bags go to benefiting the Wayuu indigenous people, which are made by these.

Founded in 2005 by Alu Hewson and musician Bono, Edun strives for a positive change by its trading relationship with Africa. Edun Live its sister line is a tshirt company made 100% in Africa, by supporting manufacturers, infrastructures and community building initiatives it’s gaining more and more attention, eventually being bought by the LVMH Group in 2009.

August 13, 2013


The day that I’ve dreadfully trying to ignore for the last couple of months is finally here. My masters is finally over and it’s time to leave my beloved San Francisco and go back to Portugal at least for a short period of time. Good thing is that unlike SF we actually have a great summer so hopefully I’ll be posting a lot of cute summer looks just to make everyone a tiny bit jealous.

 dress and belt: Vintage | bag: Urban Outfitters | sandals:Aldo